Marketing professionals help with ideas and strategy
Founded in 2000, MarketingProfs.com is an online publishing company based in Los Angeles, California that provides both strategic and tactical post-MBA marketing know-how to Internet and offline marketing professionals in medium and large corporations, through a combination of provocative articles and commentary.
Marketing know-how from professionals and professors. Articles, newsletter, online seminars, reader exchanges on marketing, branding, product management and business strategy.
The MarketingProfs.com Forum has some interesting discussions. A recent discussion was how a maritime musuem could approach corporations in the oil and gas industry for sponsorships with a win-win approach.
While this site is targeted to advanced marketing professionals, they offer wonderful marketing insights for nature organizations of all sizes. Marketing is marketing -- we all have to deal with telling prospects our story, delivering value for dollars, and providing quality customer service.
We operate in such a complex business and social environment that creative crossovers can make a big difference in getting attention and delivering quality products and services. Marketing can help with that challenge.