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Sales and marketing tools: Mac McIntosh

Business to Business sales and marketing tools

MacMcIntosh offers a wide selection of online business-to-business sales and marketing checklists, worksheets, how-to guides, spreadsheets and white papers that I think you'll find useful.

MacMcIntosh business-to-business sales toolshelp organizations review their procedures for effectiveness through focus, development and repetition. Part of successful partnering -- through sales or networking -- is being there when your contact is looking for your particular offering. Whether you are a government program, a nonprofit or a commercial business, much of business is conducted by partnering with other companies. B2B strategies help you be there with the right combination of services, solutions and prices when a prospect needs you.

Attrition happens. Bringing in new prospects to get acquainted with you is the primary objective of B2B marketing.

Implemented effectively, B2B marketing programs are bottom-line focused and will help generate, nurture and quality B2B leads.

Check out MacMacintosh's checklists. There is good information in them to help you build a sustainable outreach program.