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Mission-central programs through partnerships

Corporate program sponsorship is a powerful resource when handled ethically and with breadth that cannot be accomplished by one agency alone. By providing printing, distribution and helping pay for development, corporations can help build the kind of world in which we all thrive. Mission-central programs can be empowered with partnerships!

After all, who would want a world without the productive benefits provided by people at work? The goal is social responsibility in all our community interactions. We all can benefit from "simple ways to save the world by taking responsibility for and respecting the environment in which we all live."

Doubletree Hotels - with help from World Wildlife Fund - has developed an appropriately themed "Wild for Wildlife" initiative this Fall, complete with lesson plans and resources to participating schools to teach children about the importance of caring for and raising awareness about endangered animals. As part of the lesson plan, students will participate in interactive classroom demonstrations and discussions that aim to help the students discover simple ways to save species around the world by taking responsibility for and respecting the environment in which we all live.

After signing a pledge to do their part to protect endangered species, the class will symbolically adopt an endangered animal through World Wildlife Fund's Animal Adoption Center, thereby joining thousands of students in classrooms nationwide who will adopt more than 1,000 endangered animals this fall. The funding for the adoptions - provided by Doubletree to support World Wildlife Fund - helps fight the threats all endangered animals face, which can prevent animals like the ones symbolically adopted from disappearing forever.

Teaching Kids to CARE, a community-based outreach program developed by Doubletree Hotels, is dedicated to educate and encourage children to start making conscious decisions at an early age to show they care about their communities and the world in which they live. From its humble beginnings as a grass-roots initiative to the social responsibility projects it encourages today, the Teaching Kids to CARE program has grown to become a widely recognized and honored community service program. By spreading the hotel brand's distinct CARE culture far and wide, Doubletree employees have inspired and educated nearly 100,000 elementary school children across the country, empowering them to make a difference in their local community, state, country and even the world. Celebrating its fifth year, Teaching Kids to CARE is a semi-annual community outreach initiative occurring in more than 150 communities across the U.S. and Canada.

For more information about Teaching Kids to CARE, visit the program website at www.doubletree.com/teachingkidstocare.