Telling your story to market your craft
Need a bit of focus? Need to get in the drivers seat of your career?
Derik Sivers has some insights into creative careers and marketing. It's you, kid, it's all about YOU.
Follow up. Follow up. Follow up. THREE times. Persistence. People are swamped. It's that simple.
Niche marketing, Pick it. Stick with it. Be real. Strike a chord. Tie your life into your ... life. That's your angle.
Life is pertinent.
It's okay. Life gives you something unique to talk about. Story telling! We love stories. So do your potential supporters.
Books that could help:
Riches in Niches, Susan Friedman
The Long Tail, Chris Anderson, Wired Magazine